Retailer Urban Outfitters commenced 2014 with the launch of their latest collection of t shirts which display a shocking representation towards mental health in a way that could have detrimental affects on society and exploits mental health to simply make money.
One t shirt is a light grey, oversized t shirt with the words ‘Eat Less’ on the front. Another t shirt produced by the retailer is a crop top t shirt with the word ‘Depression’ repeatedly printed in a pattern like way. This shocking abuse of a mental health condition which has detrimental affects on the physical and mental health of those who experience it is a complete exploitation of mental health as a way to simply make a profit.
The t shirts sparked controversy from the date of release in store and on line, with customers dubbing that they would promote a negative message of mental health towards the younger population. Indeed, Urban Outfitters represents the eating disorder Anorexia Nervosa in a way that could potentially encourage younger people to refrain from eating due to the fact that they have witnessed this fashion collection.
Charity Beat’s statistics show that there are currently 1.6 million people in the UK living with eating disorders, Anorexia Nervosa being a growing problem in the United Kingdom especially amongst teenage girls. Urban Outfitters latest collection shows a huge disregard for this and instead could have a detrimental affect on our society.
Which is why we all at fashioneyesta.com are calling on you to sign the petition to urge Urban Outfitters to stop production of these T Shirts permanently.
Many of our regular participants, readers and those who trial our ideas and products are on board with this petition and have expressed shock and outrage towards Urban Outfitters latest collection of clothing exploiting mental health.
Anorexia Nervosa and Depression are mental health conditions and not marketing strategies!
Click here to be directed to the petition.
Thank You For Your Support!